Seventeen restaurants, one digital front door
A hospitality group managing 17 restaurants needed one platform that served the group and every venue underneath it.
The challenge
What they came to us with
Seventeen restaurants had seventeen different ways of being found online. Diners landed on inconsistent pages, the group brand was invisible, and updating a menu meant touching several places.
What we did
- Designed a group-level site that introduces the company, then routes a visitor to the right venue in one step.
- Built a consistent venue template so every restaurant gets the same quality of presentation regardless of size.
- Centralised updates so menus, hours and details are maintained in one place instead of seventeen.
- Prioritised mobile and local search, since restaurant discovery is almost entirely phone-based.
Project details
- Client — First Class Hospitality
- Industry — Hospitality
- Live at — firstclasshospitality.com
What was delivered
Group + venue architectureConsistent venue templatesCentralised content updatesLocal SEO foundation
17venues under one brand
1place to update everything
Localsearch optimised
Have a similar problem?
Tell us what is not working and get a free quote within 24 hours.